BOHÈME WATCH LAUNCH EVENT | MONTBLANC

Creative Approach
It is with all the above in mind that we are creating a memorable Bohème cocktail launch. The decor as well as the program of the event are conceived to emanate the inspiration and attitude of the collection : Femininity, Glamour and Style are combined with a spirit of innovation and performance and placed in an imaginative and modern interpretation of the Beauty and Strength of Mother Nature. The guests are interring a unique place, blend of romantic nature and innovative architecture, translation of the Bohème Attitude. The program is poetic, soulful and yet demonstrate a spirit of innovation and freedom. It starts in a soft imaginary dawn of music, culminates with a high shine of celebrities and glamour, dances in a modern tourbillion of movements and ends in a trendy stroll of style. It is a celebration of the Bohème Woman, an artistic take on Montblanc watchmaking and a poetic ode to the strength and beauty of Nature.